Leading pet food manufacturer Pets Choice Limited are delighted to announce the acquisiton of pet brand, TastyBone.
TastyBone is the UK’s no1 manufacturer of nylon edible and rubber chew and play toys. The acquisition took place on 3rd March 2016 after founder and managing director, Ken Seymour, made the decision to retire and search for a suitable buyer.
Tony Raeburn, CEO of Pets Choice commented; “This is an exciting time for Pets Choice and we are excited to be adding such a fantastic brand to our portfoilio. TastyBone has a great catalogue of products and we can’t wait to start the new venture.“
He continued; “ While we will see some small changes with the additional resources available at Pets Choice headquarters, overall things will be very much business as usual for both Pets Choice and TastyBone. Steph Ayres, who is the daily contact for most TastyBone customers will be moving across to become part of the Pets Choice team’’
Ken commented; “I am delighted with the recent acquisition by Pets Choice and think that Tony and the team are the perfect fit to further expand the TastyBone brand, taking it to the next level. I am looking forward to enjoying my retirement after 43 years in the Pet Trade with the knowledge that TastyBone is in excellent hands !”